After a seven-year-hiatus from Fashion Week, designer and AIDS Activist Kenneth Cole makes his comeback this Thursday on the runway. He just announced a collaboration with Sarah Jessica Parker for a new evening handbag that comes with a condom inside! There’s even an inscription on the bag that says “We’re all potential carriers”. What a provocative way to spread awareness to a cause that sadly plagues this world we live in. The bag will make its debut tomorrow on the runway during the the live streaming of the Kenneth Cole show. Twenty will be sold with 100 percent of the proceeds going to amfaR.
AND THAT’S NOT IT!
As chairman of amfaR, Cole will be donating $1to AIDS research for every @KennethCole follower on Twitter who retweets #KCRUNWAY during the live streaming of his show and all throughout fashion week.
What are you doing? Go follow him and RT now!